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Our thoughts on Marriott's final loyalty program integration coming August 2018

4/17/2018

8 Comments

 
First of all, as stated in the previous post, even though we are not posting in the blog section regularly, we are still constantly updating the reviews on this website.

On April 16, 2018, Marriott International announced that it will finally combine three of its loyalty programs (Marriott Rewards, Ritz-Carlton Rewards, Starwood Preferred Guest) into one this coming August.  Please see the details on Marriott’s 
website.  Here are our thoughts on this big moment in the history of loyalty programs in a high-level overview.

Points Value

Effectively August 2018, if you are currently a member in more than one of their programs, your accounts will be combined as one.  Your Starwood Preferred Guest (SPG) points will be converted into Marriott points at 1:3, which is not surprising because this has been your option since the Marriott-Starwood merger.
Marriott will have a new hotel rewards chart for all its 29 brands, with 8 categories, each of which will be seasonally adjusted with three redemption levels - off-peak, standard, and peak.  See the summary table below for details. In general, whether the change will be considered an enhancement or devaluation depends on the actual placement of the total 6,500+ hotels in the new chart.  We are not a big fan of the seasonally adjusted model, as in our opinion, it gives more benefits to the properties usually at the cost to the members. However, one great deal of this development is that because the Category-8 pricing and the seasonal adjustments won’t take effect until 2019, from August through the end of 2018, you will be able to redeem for the top-tier properties at a flat rate of 60K Marriott points per night (based on the new Category-7 standard pricing); for your information, top-tier Ritz-Carlton and EDITION hotels now require 70K per night, and top-tier Starwood hotels (mostly under St. Regis, Luxury Collection, and W brands) require 30K-35K SPG points, i.e., 90K-105K Marriott points.
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Airline miles transfer feature: this comes as a pleasant surprise.  Marriott is actually keeping our most cherished redemption option - you will continue to be able to transfer points to frequent flyer miles of 30+ (soon to be 40+) airline partners.  This has actually been a SPG feature which makes this program so unique and valuable: you may transfer SPG points to miles at 1:1 ratio and also enjoy a 25% bonus when transferring in bulks of 20K (20K SPG points = 25K miles).  Beyond August 2018, Marriott will retain this feature, and because SPG points transfer to Marriott points at a 1:3 ratio, the new miles transfer formula is simply 3:1 with the same 25% bonus (60K Marriott points = 25K miles). We have to give Marriott a lot of credit for keeping the industry’s best miles transfer feature.  Another extremely valuable (nevertheless requiring a lot of points) transfer feature - Marriott air+hotel packages, will be tweaked and the details are not available at this point.

In general, on points value of the new program, even with some uncertainties in the new hotel chart (which we suspect to be slight devaluation overall), due to the fact that Marriott retains the valuable miles transfer feature, we are very much pleased.

Elite Status

Effectively August 2018, Marriott will have five tiers of elite status.  Please see below for a summary of elite status under the new system. In general, we think it is very reasonable, similar to status quo for current SPG elites, and an overall enhancement for current Marriott elites.  ​
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The highlight is that with 50-74 nights per year and achieving the new Marriott Platinum status, you are entitled to lounge access, suite upgrades upon availability, and five annual suite night certificates.  The current Marriott Gold elites, qualified by staying 50-74 nights, status matched from SPG Gold, or given by credit cards (e.g. by Ritz-Carlton Visa, first year free and maintained with $10K spending thereafter), will receive the new Marriott Platinum status between August 2018 and February 2019.  Marriott is very generous about this, and is probably inflating this status temporarily before everything settles down in 2019.

Credit Cards

There are currently a total of seven credit cards associated with the three loyalty programs, and in the near future two new products are on the way:
  • Chase Marriott Premier Plus Visa ($95 annual fee, 6x Marriott | SPG and 2x everywhere else, an annual free night capped at 35K points, 15 night credits per year) represents a decent enhancement over the current $85 Marriott Premier Visa.
  • Amex SPG Luxury Card ($450 annual fee, annual $300 credits for eligible Marriott | SPG purchases, 6x Marriott | SPG, 3x dining and airfare, 2x everywhere else, an annual free night capped at 50K points, complimentary new Marriott Gold status, new Marriott Platinum status with $75K annual spending, 15 night credits per year, unlimited access to airport lounges for you plus two with Priority Pass Select membership) is a potential great product to compete with Amex Hilton Aspire Card.

It appears that in August 2018, six cards are here to stay for new applications: Chase Marriott Consumer Card ($45), Chase Marriott Premier Plus Visa ($95), J.P. Morgan Ritz-Carlton Visa ($450), personal Amex Marriott Card ($95, rebranded from Amex SPG Card), Amex Marriott Business Card ($95, rebranded from Amex SPG Business Card), and Amex Marriott Luxury Card ($450, rebranded from Amex SPG Luxury Card).  Existing cardmembers of other products will be keeping their current cards with some changes kicking in as of August; at this point, we don’t know whether these cards will be converted to other products in the future. Among the changes, we would like to highlight that our beloved Amex SPG Card, which now returns 1 SPG point (=3 Marriott points) per dollar spent on general purchases, will be returning only 2 Marriott points come August and not worth keeping in our opinion.
8 Comments
Steve
4/20/2018 02:12:19 pm

Hi, Dr., thanks for the great write up. Some of the credit cards will be disappearing - any recommendation for sign-up before they go away?

Reply
Dr. Credit Card
4/20/2018 02:22:45 pm

Steve, thanks for the following. The new information suggests that the personal Amex SPG will be sticking around, possibly with a "rich" bonus. I will update the post according;ly. So if you want and are still under 5/24, apply Marriott Premier Visa. And when Marriott Premier Plus Visa comes out in May and before your Marriott Premier Visa gets converted (we don't know when that will happen) you can get the bonus, as they are considered different products.

Reply
Philip
4/26/2018 07:12:05 pm

I’m waiting to hear what will happen to the Ritz-Carlton card, which I happen to hold and have valued because of its benefits.
1. I assume earnings rate will match the other cards including the SPG Luxury card.
2. The Ritz Carlton card currently offers Marriott Gold with $10,000 of spend after the first year. Lounge access and breakfast are included in the “old” version of Marriott Gold. It sounds like these benefits will disappear with the “new” Marriott Gold Elite.
3. Chase seems to be setting up expectations for a “new” Ritz Carlton card. This seems like a contradiction to Marriott’s goal of giving AMEX the luxe portfolio and Chase the (merely) premium portfolio.

I’d be curious to know your thoughts!

Reply
Dr. Credit Card
4/26/2018 08:03:11 pm

Philip, thanks for following! Ritz-Carlton Visa is losing quite some value coming this August, if there is no new enhancements. Currently, the Marriott website only indicates free premium internet coming August. It is certainly possible that Chase will raise the general purchase return rate from 1x to 2x, but I am not so sure if it will actually happen. Even if it does, 2x points is by no means extraordinary - hard to beat any 2% cashback in my opinion. New Marriott Gold will become almost nothing and also is one of the greatest features of this card. PPS, primary car rental insurance, $0 forex fees, Visa Luxury Hotel Collections are all available on another Chase card Sapphire Reserve. The only good reason to hold onto the Ritz-Carlton Visa is the three lounge upgrades at Ritz-Carlton properties, and my biggest issue is that you can't apply those to award stays. I think this benefit alone will still make this Card worthwhile for some holders. Of course, to compete with the Amex Luxury Marriott Card, Chase may be pressured to add some benefits and let's hope that it is the case.

Reply
Philp
5/10/2018 03:12:25 pm

Another question: I have both the AMEX SPG card (since 1998) and the Chase Marriott premier card (for not nearly as long). I don't plan on keeping both (because the benefits are duplicative) and am leaning towards keeping AMEX card primarily because of legacy. Does that make sense?

Dr. Credit Card
5/11/2018 09:12:10 am

Regarding which to keep Amex vs Chase, their differences are minimal and it is totally up to you. I will always recommend keeping one or two oldest cards for credit purpose. Of course if you decide not keeping Amex SPG you may always convert it to a non-fee card.

Reply
Miles
5/24/2018 06:53:54 am

I have an MR personal and biz card, an SPG biz card, and an RC card. Which do you think is worth keeping? The benefits now overlap, elite qualifying nights no longer stack, so it seems like the only reason to keep them all would be the free night, which can be of dubious value.

Also, on a sidenote, when you update reviews, I think it'd be great if you could mention them on your blog.

Reply
Dr. Credit Card
6/13/2018 08:51:21 pm

Marriott and SPG cards are becoming too similar, and I agree that the free night might not be good enough to keep all these cards. For the Ritz-Carlton Visa, my opinion is that the only real good reason to keep it is the three lounge certs and it doesn't work for everyone, considering the new Marriott Gold will be almost nothing and most of the other perks will be available on other cards such as Chase Sapphire Reserve. P.S. Thanks for your comments about updating the blog section.

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